Vitamin A Market Report, By Source (Preformed Vitamin A, Pro-Vitamin A), Application (Functional Food & Beverages, Pharmaceuticals, Animal Feed), End Users (Children, Adults) and Geography- Global Market Share, Trend Analysis & Forecast

Vitamin A deficiency is the major cause of needless childhood blindness and rises the risk of death from common childhood diseases such as diarrhoea. Periodic, high-dose vitamin A supplementation is an established, low-cost involvement which has been observed to reduce all-cause mortality by 12 to 24 per cent and is thus an important platform in support of efforts to reduce child mortality.

Vitamin A is a fat-soluble vitamin that is good for strong vision, skin, bones and other tissues in the body. Vitamin A regularly works as an antioxidant, fighting cell damage, but then again it also has many other uses. Through its part with cell growth and division, vitamin A has a significant role in the standard formation and maintenance of the heart, lungs, kidneys and other vital organs. Vitamin A is essential for the appropriate progress and functioning of eyes, skin, immune system, and many other parts of our bodies.

Global Vitamin A Market- Driving Factors

• Rise in geriatric population, healthcare expenditure, prevalence of ophthalmic diseases, and healthcare consciousness accelerate the market growth 
• Increased demand for functional and nutritionally enriched foods 
• Growing incidence of vitamin deficiencies and increased use of feed fortification

Vitamin A Market- Segmental Overview

The study analyses Global Vitamin A market based on source, application, end user and geography. 

• Preformed Vitamin A and Pro-Vitamin A are the two source of Vitamin A. Preformed vitamin A, also known as retinol, is found in animal products whereas, Pro-vitamin A can be found in plant-based foods like fruits and vegetables  
• The market finds application in functional food & beverages, pharmaceuticals and animal feed. 
• Adults and children are the major end user of Vitamin A. For infants that are less than 3 years old, 300 mcg of vitamin A on a daily basis is considered ideal. For kids that are at least 4 years old and at the most 8 years old, 400 mcg of vitamin A daily is recommended.

Global Vitamin A Market-Regional Outlook

The market is studied for the key countries of North America, Europe, Asia Pacific and Rest of the World. The global vitamin A market is principally dominated by the North American and European countries, where the demand and information for the vitamin A consumption in their food preparations, ready-to-eat food & beverage products, is growing. The Chinese, Indian populace are also growing their demand for those products, which are high on nutrition level regardless of being high on cost owing to the improved awareness about health benefits these product offer.

Global Vitamin A Market-Key Players

The major players of the Vitamin A Market are BASF SE, Pfizer, Inc., Zhejiang Medicine Co. Ltd, Adisseo, Archer Daniels Midland Company, E.I. Du Pont de Numours and Company, Integrated Biopharma, Inc., Bayer AG, Pharmavite LLC, Nutraceutical Corporation and Herbalife International, Inc. and among others.